Intellectual Property Newsletter – The aroma of innovation: how India just opened the door to smell trademarks

A New Dawn in Indian Trademark Law  Just last month, on 21 November 2025, the Controller General of Patents, Designs and Trade Marks (CGPDTM) quietly yet decisively broke new ground: it accepted what appears to be India’s first olfactory trademark application. The mark? A “floral fragrance/smel...
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Intellectual Property Newsletter – Companies “Double Dipping” to Ensure Dual Protection of Sound Marks: August 2025

Branding has evolved into a multidimensional consumer experience, brands are now moving far beyond logos, colour schemes or taglines. In an overly saturated market, brands are aiming towards invoking emotions and creating recognition across all senses. From Netflix’s iconic “ta-dum” that signa...
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Intellectual Property Newsletter – GI from Milan to Maharashtra: How Prada’s Sandal Scandal Exposed the Cultural Appropriation Crisis in Global Fashion : July 2025

Understanding Geographical Indications: The Foundation of Cultural Protection:  A Geographical Indication (GI) is a vital form of intellectual property that identifies products originating from specific regions where their unique qualities, reputation and characteristics are rooted in local traditi...
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